{"id":2238,"date":"2016-03-31T16:16:19","date_gmt":"2016-03-31T14:16:19","guid":{"rendered":"http:\/\/www.citm.upc.edu\/blog\/?p=2238"},"modified":"2016-05-23T11:12:57","modified_gmt":"2016-05-23T09:12:57","slug":"el-treball-3d-de-marc-urtasun-graduat-en-multimedia-al-citm-premiat-al-prestigios-festival-cannes-lions","status":"publish","type":"post","link":"https:\/\/www.citm.upc.edu\/blog\/el-treball-3d-de-marc-urtasun-graduat-en-multimedia-al-citm-premiat-al-prestigios-festival-cannes-lions\/?lang=ca","title":{"rendered":"El treball 3D de Marc Urtasun, graduat en Multim\u00e8dia al CITM, premiat al prestigi\u00f3s festival Cannes Lions"},"content":{"rendered":"<p>Inspirat en el fam\u00f3s Festival de Cine de Cannes, el Festival Internacional de Creativitat Cannes Lions, considerat com els \u00abOscars\u00bb del m\u00f3n de la publicitat, \u00e9s un esdeveniment global per a tots el professionals que treballen en \u00e0rees de la comunicaci\u00f3 creativa. La <strong>pe\u00e7a publicit\u00e0ria premiada \u201cThere will be haters\u201d \u00e9s una campanya de la marca Adidas<\/strong> en la qual participen futbolistes d\u2019elit del F.C. Barcelona i del Real Madrid C.F i que ha comptat amb la participaci\u00f3 de Marc Urtasun, graduat en Multim\u00e8dia al CITM. <!--more--><\/p>\n<p><a href=\"https:\/\/www.citm.upc.edu\/blog\/wp-content\/uploads\/2016\/03\/WillBeHeaters.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-2240\" src=\"https:\/\/www.citm.upc.edu\/blog\/wp-content\/uploads\/2016\/03\/WillBeHeaters-300x199.jpg\" alt=\"WillBeHeaters\" width=\"300\" height=\"199\" srcset=\"https:\/\/www.citm.upc.edu\/blog\/wp-content\/uploads\/2016\/03\/WillBeHeaters-300x199.jpg 300w, https:\/\/www.citm.upc.edu\/blog\/wp-content\/uploads\/2016\/03\/WillBeHeaters-1024x679.jpg 1024w, https:\/\/www.citm.upc.edu\/blog\/wp-content\/uploads\/2016\/03\/WillBeHeaters-451x300.jpg 451w, https:\/\/www.citm.upc.edu\/blog\/wp-content\/uploads\/2016\/03\/WillBeHeaters.jpg 1288w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>El treball de postproducci\u00f3 ha estat realitzat i presentat per <a href=\"http:\/\/www.limonestudios.com\/\" target=\"_blank\">Limon Estudios<\/a>, una productora audiovisual de Barcelona, en la qual ha col\u00b7laborat Marc Urtasun, l&#8217;alumne ja graduat en Multim\u00e8dia pel CITM,\u00a0 qui va participar activament com a 3D Artist en aquest projecte. El <strong>Winner Bronze Lion Cannes 2015 acredita la pe\u00e7a \u201cAdidas: There will be haters\u201d com el tercer millor v\u00eddeo publicitari de tot el m\u00f3n<\/strong>. En el treball participen jugadors tan coneguts com en Luis Su\u00e1rez del F.C. Barcelona o James, Bale i Benzem\u00e0 del Real Madrid C.F.<\/p>\n<p>En aquests dos enlla\u00e7os es poden veure els dos v\u00eddeos de la campanya d\u2019Adidas on hi va treballar activament l&#8217; exalumne del Centre de la Imatge i la Tecnologia Multim\u00e8dia, Marc Urtasun.\u00a0 Es tracta del premiat \u201cAdidas: There will be haters\u201d\u00a0 i una altre spot amb Messi com a protagonista indiscutible i que porta per nom \u201cMessi: There will be haters\u201d. Tots dos pertanyen a la mateixa campanya publicit\u00e0ria.<\/p>\n<p><a href=\"http:\/\/marcgraphics.com\/adidas-there-will-be-haters\" target=\"_blank\">\u00abAdidas: There will be haters\u00bb<\/a><br \/>\n<a href=\"http:\/\/marcgraphics.com\/messi-there-will-be-haters\" target=\"_blank\">\u00abMessi: There will be haters\u00bb<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Inspirat en el fam\u00f3s Festival de Cine de Cannes, el Festival Internacional de Creativitat Cannes Lions, considerat com els \u00abOscars\u00bb del m\u00f3n de la publicitat, \u00e9s un esdeveniment global per a tots el professionals que treballen en \u00e0rees de la comunicaci\u00f3 creativa. La pe\u00e7a publicit\u00e0ria premiada \u201cThere will be haters\u201d \u00e9s una campanya de la &#8230; <a title=\"El treball 3D de Marc Urtasun, graduat en Multim\u00e8dia al CITM, premiat al prestigi\u00f3s festival Cannes Lions\" class=\"read-more\" href=\"https:\/\/www.citm.upc.edu\/blog\/el-treball-3d-de-marc-urtasun-graduat-en-multimedia-al-citm-premiat-al-prestigios-festival-cannes-lions\/?lang=ca\" aria-label=\"Read more about El treball 3D de Marc Urtasun, graduat en Multim\u00e8dia al CITM, premiat al prestigi\u00f3s festival Cannes Lions\">Leer m\u00e1s<\/a><\/p>\n","protected":false},"author":2,"featured_media":2240,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22,18,14],"tags":[53,127,98,256],"class_list":["post-2238","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-animacio-digital","category-multimedia1","category-treballs-alumnes","tag-animacio-3d","tag-grau-en-multimedia","tag-multimedia","tag-postproduccio"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.3 - aioseo.com -->\n\t<meta name=\"description\" content=\"Inspirat en el fam\u00f3s Festival de Cine de Cannes, el Festival Internacional de Creativitat Cannes Lions, considerat com els &quot;Oscars&quot; del m\u00f3n de la publicitat, \u00e9s un esdeveniment global per a tots el professionals que treballen en \u00e0rees de la comunicaci\u00f3 creativa. 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